When Estimating the Cost of Equity by Use of the DCF

question 6

True/False

When estimating the cost of equity by use of the DCF method,the single biggest potential problem is to determine the growth rate that investors use when they estimate a stock's expected future rate of return.This problem leaves us unsure of the true value of r_s.

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Definitions:

Income Elasticity

An assessment of the variation in consumer demand for a product or service based on fluctuations in the consumer's income.

Consumer Income

The total income that consumers have available to spend on goods and services, after taxes and other deductions.

Normal Goods

Goods for which demand increases as consumer income rises, and decreases as consumer income falls.

Income Elasticity

A measure of how the demand for a good or service changes in response to changes in consumers' income.