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When valuing assets,the travel-cost method (TCM) uses the costs incurred by individuals travelling to a particular location plus:
Hans Selye
A Hungarian-Canadian endocrinologist known for his research on the stress response, identifying the General Adaptation Syndrome.
Mihaly Csikszentmihalyi
A psychologist known for his work on the concept of 'flow,' a state of heightened focus and immersion in activities.
Eric Berne
A psychiatrist and the founder of the transactional analysis theory in psychology.
Avoid-avoid
A decision-making dilemma involving choosing between two undesirable options.
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