The Final Step in Using the House of Quality Involves

question 22

Multiple Choice

The final step in using the House of Quality involves identifying those technical features that meet any of the following criteria except

• A)have the strongest relationship to customer requirements
• B)have the highest quality
• C)have poor competitive performance
• D)will be strong selling points

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Definitions:

Salient External Factor

Refers to a noticeable, external element or condition that significantly influences individuals' thoughts, feelings, or behaviors.

Attitudes

A psychological tendency expressed by evaluating a particular entity with some degree of favor or disfavor.

Expectancy-Value Theory

The theory that effort is based on the value or desirability of the goal, multiplied by the person’s assessment of how likely it is that she will be able to attain the goal.

Desirability

The quality of being wanted or wished for as appealing, attractive, or necessary.