A Differentiation Strategy Is One in Which Customers Believe That

question 65

True/False

A differentiation strategy is one in which customers believe that various competitors have significantly different cost structures.

---

Definitions:

Dependability

The quality of being reliable, trustworthy, and consistent in performance or presence.

Reliable

Dependable, can be relied upon.

Responsible

Having an obligation to do something, or having control over or care for someone, as part of one's job or role.

Externship

A temporary training program in a workplace, especially one offered to students as part of a course of study.