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Determine Whether Each of the Following Is a Form of Product

question 138

Essay

Determine whether each of the following is a form of product differentiation.
a)Developing an advertising strategy.
b)Developing new packaging
c)Charging a lower price than its competitor.
d)Designing a new logo.
e)Renaming the product


Definitions:

Discrimination

Unjust or prejudicial treatment of different categories of people or things, especially on the grounds of race, age, sex, or disability.

Example

Typically a representative part or instance that is used to illustrate a rule or principle, or to explain or justify a particular concept.

Selective Perception

The process whereby people see only those things that reinforce their preconceived perceptions.

Illustrative Example

An example used to illustrate or explain a concept, idea, or principle more clearly.

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