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What Is Total Revenue

question 19

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What is total revenue?


Definitions:

Counterconditioning

A behavior therapy procedure that uses classical conditioning to evoke new responses to stimuli that are triggering unwanted behaviors.

Conditioned Response

A learned response to a previously neutral stimulus that has become associated with an unconditioned stimulus.

Unwanted Response

A reaction, often in the context of behavior or psychology, that is not desired or intended, sometimes resulting from external stimuli or internal conflicts.

Stimulus Generalization

The tendency for the conditioned response to be evoked by stimuli that are similar to the stimulus that was originally used to condition the response.

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