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Low Prices
A pricing strategy where goods or services are offered to consumers at a lower cost compared to competitors.
Focused Differentiation Strategy
A business approach that targets a specific segment of the market by offering unique features that satisfy the particular needs of that segment.
Unique Product
A good or service that is distinct in the marketplace due to its unique features, benefits, or technology, setting it apart from competitors.
Special Market Segment
A specific portion of the market identified by unique characteristics, differentiating it from the broader market.
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