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Of the Different Types of Mental Models That Guide Behavior

question 18

Multiple Choice

Of the different types of mental models that guide behavior in negotiation,the most common type of model is the _____,and is based on the cognitive bias called the ________.


Definitions:

Shareholders

Individuals or entities that own shares in a corporation, granting them rights to dividends and a say in company affairs proportional to their shareholding.

ROCE

Return on Capital Employed, a financial metric that measures a company's profitability and the efficiency with which its capital is employed.

After-Tax Cost

The expense of an action or investment after accounting for the effects of taxes.

Leverage

The use of borrowed funds to increase the potential return of an investment or project.

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