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The Adjusted Market Assessment Approach Which Involves Estimating What a Customer

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Short Answer

The adjusted market assessment approach which involves estimating what a customer would be willing to pay for the good or service or what competitors charge for a similar good or service.


Definitions:

Factory Overhead

All the costs associated with operating a factory that are not directly tied to specific units of production, such as utilities, maintenance, and salaries of non-production staff.

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