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Use the table for the question(s) below.
Consider the following two projects with cash flows in $:
-The NPV for project Alpha is closest to:
Product Development
The process of creating, designing, and introducing new products or improving existing ones to meet consumer needs and market demands.
Market Development
A growth strategy that identifies and develops new market segments for current products, including geographic expansion or targeting new segments.
Diversification
A strategy in business and investment to spread risks and opportunities across different markets, products, or investments.
Cash Cow
A product, service, or business unit that generates a steady flow of profits with minimal investment.
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