Examlex
Which of the following statements is FALSE?
Personalized Offerings
Products or services tailored to meet the specific needs or preferences of individual customers.
Convenience
The quality of being suitable or practical with minimal difficulty or effort; often an important factor in consumer decision-making.
Retail Partner
A business entity that sells products directly to consumers, often collaborating with manufacturers or wholesalers in a supply chain.
Selective Distribution
Lies between the intensive and exclusive distribution strategies; uses a few selected customers in a territory.
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