For Each of the Following Items,discuss Which of the Four

question 36

Essay

For each of the following items,discuss which of the four data gathering methods would be most appropriate and why.
a.Eliciting 300 employees' opinions on a new incentive program to replace the current bonus program.
b.Identifying how the credit approval process for new customers is supposed to be conducted and by whom.

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Definitions:

Revenue

Income arising in the course of an entity’s ordinary activities.

Entity Wide Basis

An approach to financial reporting that presents the aggregate information of all segments and activities of an entity.

External Revenue

The income that a company generates from its primary business activities outside of its entity, excluding internal transactions.

Competitive Advantage

The attributes that allow an organization to outperform its competitors, including cost structure, product offerings, brand, and customer service.