By Using an ERP to Merge the Billing,sales,and Marketing Functions,the

question 62

Multiple Choice

By using an ERP to merge the billing,sales,and marketing functions,the firm may be able to

• A)bill the customer right after the sale occurs.
• B)market products and services on bills sent to customers.
• C)use customer's past purchase history to send information about related products and services the customer may be interested in.
• D)eliminate the need for a firm to have a billing,sales,and marketing department.

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Definitions:

Null Hypothesis

A statistical hypothesis that assumes no effect or no difference between phenomena or populations.

Chi-square Test

A statistical test used to determine the difference between observed and expected frequencies in one or more categories.

Categorical Variables

Variables that represent categories and can take on a limited and usually fixed number of possible values, distinguishing items by non-numeric attributes.

Chi-square Statistic

A measure used in statistics to evaluate the goodness of fit between observed frequencies and expected frequencies in categorical data.