In Terms of Proper Recording of Transactions,accuracy Is Concerned with Making

question 41

Multiple Choice

In terms of proper recording of transactions,accuracy is concerned with making sure that: (i) all data that enter the system are in the correct format (ii) all data that enter the system are of the right type (iii) all data are stored in a secured place to prevent unauthorised manipulation (iv) the data gathered accurately reflect the reality of the underlying transaction or event.

• A)(i)(ii)
• B)(i)(ii)(iii)
• C)(i)(ii)(iv)
• D)(i)(ii)(iii)(iv)

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Definitions:

Advertising Objectives

Goals a company aims to achieve through its advertising efforts, such as increasing brand awareness or boosting sales.

Target Audience

A specific group of consumers identified as the intended recipients of an advertising or marketing message, based on shared characteristics.

Advertising Program

An advertising program is a comprehensive plan that outlines the marketing and communication strategies, including media channels and creative concepts, used to achieve advertising objectives.

Fear Appeal

A marketing strategy that uses the element of fear to motivate the audience to take a certain action or adopt a specific behavior.