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PDR
Consumer Surplus
Rephrased: The economic benefit or satisfaction gained by consumers when they pay a price lower than what they are ready to pay for a product or service.
iTunes Download
The action of obtaining digital media files, including music and applications, from Apple's iTunes Store.
Marginal Cost
The cost incurred by producing one more unit of a good or service.
Marginal Benefit
The gain in satisfaction or utility that comes with the consumption of another unit of a product or service.