Examlex
The only way to get people to make risky investments is to offer _____________.
Primary Purpose
The main or most important reason for something's existence or being done.
Informative Memos
Memos designed to relay important information to colleagues, employees, or stakeholders concisely and clearly.
Reader Benefit
The advantage or value that a reader gains from a piece of communication, often used as a persuasive element in business writing.
Enthusiastic Idea
A concept or plan that is received with excitement and eagerness.
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