A Large Manufacturer Has Developed a CSR Program That Uses

question 52

Multiple Choice

A large manufacturer has developed a CSR program that uses corporate sponsorship to benefit both the company and the non-profit organization partnered with.The company is seen,through this program as well as because of its quality products,to be a credible and responsible business,worthy of future trust.In this example,this manufacturer has developed its _____________ as a result of ____________.

• A) corporate image; CSR
• B) corporate reputation; CSR
• C) corporate reputation; corporate image
• D) social report; stakeholder impression
• E) corporate image; community initiatives

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Definitions:

Equilibrium Quantity

The amount of products or services available and sought after at the balance price.

Consumer Surplus

The divergence between the total price consumers are prepared to pay for a good or service and the actual price paid.

Producer Surplus

The difference between the amount producers are willing to supply a good for and the actual amount received by them when they make the sale.

Consumer Surplus

The divergence between the expected payment by consumers for a product or service and the actual payment made.