Examlex
The components of the general business credit include all of the following except:
Winning New Customers
Strategies and efforts aimed at attracting individuals to become new buyers or clients of a product or service.
Winning Back
The efforts of a company to regain former customers or market share that has been lost.
Lost Customers
Individuals or entities that have ceased purchasing or engaging with a business over a certain period, indicating churn.
Cross Selling
The practice of selling additional products or services to an existing customer, often to increase revenue without the cost of acquiring a new customer.
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