Some Commentators Have Suggested That Enron Would Not Have Collapsed

question 3

Multiple Choice

Some commentators have suggested that Enron would not have collapsed if it:

• A) Had enacted a Code of Conduct
• B) Had enacted a standard Code of Conduct rather than the weak one that it in fact had
• C) Had carefully complied with all of the provisions of the Sarbanes-Oxley Act
• D) Had not unduly focused on short-term stock performance

Differentiate between informal and formal systems of behavior management.

Recognize legal implications in performance communication and avoidance of lawsuits.

Distinguish among different feedback sources and their importance in performance management.

Acknowledge the role of specific methodological approaches in minimizing rating biases and errors.

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Definitions:

Green Consumers

Individuals who prefer to buy products and services that are environmentally friendly and produced in a sustainable manner.

Immediate Marketing Environment

The external factors including suppliers, distributors, customers, and competitors that directly affect a company's marketing activities.

Cultural Values

The core principles and ideals upon which an entire community exists and functions, influencing beliefs, behaviors, and norms within that society.

Demographics

Statistical data relating to the population and particular groups within it, such as age, gender, income, and education.