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A new machine is set or calibrated to fill tubes of toothpaste at precisely 6.75 ounces. Then, once the machine is running, a sample of six tubes is taken every three hours and weighed with the following results: The measurement of quality is based on:
Social Responsibility
The obligation of individuals or organizations to act for the benefit of society at large, often emphasizing ethical behavior and actions that contribute to the wellbeing of others.
Justice And Fairness
Principles that guide the equitable and impartial treatment of individuals in various aspects of society, including law, politics, and social interactions.
Integrated Marketing Communications
A strategic approach that combines various marketing methods and channels - advertising, public relations, social media, etc., - to create a cohesive and consistent brand message.
IMC Benefits
The advantages derived from Integrating Marketing Communications, such as a unified brand message, enhanced customer experience, and improved cost efficiency.
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