Examlex
A higher deductible reduces the amount of coverage provided by homeowner's insurance, and therefore results in a lower insurance premium.
Bait-And-Switch
A deceptive marketing tactic where a product or service is advertised at a low price to attract customers, who are then persuaded to purchase a more expensive item.
Advertise
To publicly announce or promote products, services, or events through various media channels to attract public interest or awareness.
Expensive Item
A product or article that is priced high in comparison to other similar items.
Federal Trade Commission
A U.S. federal agency established to prevent anticompetitive, deceptive, and unfair business practices through enforcement of antitrust and consumer protection laws.
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