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"As the price of personal computers continues to fall,demand increases." This headline is inaccurate because
Maximum Price
A price ceiling, often set by regulatory bodies, above which a particular good or service cannot be sold, intended to protect consumers.
Consumer Surplus
The divergence between the price customers are willing to pay and the price they actually pay for a good or service.
Willingness to Pay
The maximum amount an individual is prepared to spend to acquire a good or service or to avoid something undesirable.
Consumer Surplus
The gap between the amount consumers are prepared to spend on a good or service and the actual price they pay, signifying consumers' advantage.
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