Disadvantage of Using the Internet as an Advertising Medium Is

question 369

Multiple Choice

disadvantage of using the Internet as an advertising medium is

• A) as a relatively new medium, it has attracted limited use.
• B) it is difficult to translate messages that can be used in social media networks like Facebook and Twitter.
• C) the medium is new so standards for various formats are still evolving.
• D) it often creates more traffic than a firm can actually handle.
• E) pay-per-click search ads on Google are expensive and ineffective.

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Definitions:

Severely Disturbed

Describes a state of significant mental, emotional, or psychological turmoil or disorder.

Beck's Cognitive Therapy

A therapeutic approach that focuses on identifying and changing negative thought patterns and beliefs to treat mental disorders.

Psychoanalysis

A therapeutic approach founded by Sigmund Freud that aims to explore unconscious motivations and conflicts thought to influence behavior through techniques such as free association and dream analysis.

Counterconditioning

A therapy technique whereby an undesirable behavior is replaced with a more desirable one by associating the undesirable stimulus with a positive one.