Marketing Managers at Omaha Steaks Used Airlines' Databases to Mail

question 39

Multiple Choice

marketing managers at Omaha Steaks used airlines' databases to mail a special offer to frequent flyers.Eight weeks after shipping the steaks to the frequent flyers who responded to the offer,the company's salespeople followed up by telephoning customers to ask for new orders.This is an example of which types of nonstore retailing?

• A) direct selling and telemarketing
• B) direct-mail and telemarketing
• C) telemarketing and online retailing
• D) online retailing and direct-mail
• E) direct-mail and direct selling

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Definitions:

IUPAC Name

The universally accepted system of naming chemical compounds as determined by the International Union of Pure and Applied Chemistry, ensuring consistency and clarity.

N-Ethyl-N-Methylisobutyramide

A chemical compound, likely related to amides, which could be used in various organic syntheses but does not have a widely recognized application or definition under this specific name.

Compound Name

A designation or set of names used to identify a chemical compound based on its structure or molecular components.

Compound

A mixture formed by chemically joining two or more elements.