Buyers Are Interested in Having Numerous Competing and Complementary Items

question 183

Multiple Choice

Buyers are interested in having numerous competing and complementary items from which to choose. The buyer requirement for ________ is satisfied through the breadth and depth of products and brands that intermediaries carry.

• A) information
• B) convenience
• C) variety
• D) pre- or postsale services
• E) adaptability

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Definitions:

Machine-Hours

A measure of production time where one machine-hour equals the operation of one machine for one hour.

Direct Labor-Hours

The total hours worked by employees directly involved in the manufacturing process, used as a base for allocating overhead costs to products.

Machining

A manufacturing process involving the shaping of metal or other materials through controlled material-removal techniques.

Customizing

The process of making or modifying something according to a customer's individual requirements.