Formula to Calculate a BDI = __________

question 339

Multiple Choice

formula to calculate a BDI = __________.

• A) (Percent of the total U.S. population in a market segment ÷ Percent of a brand's total U.S. sales in a market segment) × 100
• B) (Percent of a product category's total U.S. sales in a market segment ÷ Percent of the total U.S. population in a market segment) × 100
• C) (Percent of a brand's total U.S. sales in a market segment ÷ Percent of the total U.S. population in a market segment) × 100
• D) (Percent of the total U.S. population in a market segment ÷ Percent of a product category's total U.S. sales in a market segment) × 100
• E) There is not enough information to make any conclusions.

---

Definitions:

Standard Labor Cost

The predetermined cost of labor assumed in the production of goods or services, used for budgeting and measuring efficiency.

Journalize

The process of recording transactions in a company's journal, detailing the accounts affected and the amounts, as the first step in the accounting cycle.

Direct Labor Hours

The total hours worked by employees directly involved in the production process of goods or services.

Standard Unit Cost

The fixed cost calculated to produce one unit of a product, including labor, materials, and overhead.