Is Market Segmentation and Why Is It Important

question 98

Essay

is market segmentation and why is it important?

Understand the definitions and distinctions between hypotheses, theories, and operational definitions.

Comprehend the various scientific attitudes important for conducting psychological research.

Familiarize with methodological approaches like unobtrusive measures, correlational research, random assignment, and case studies.

Recognize the concept and implications of the third-variable problem.

---

Definitions:

Responsibility

The state or fact of having a duty to deal with something or of having control over someone.

Justice

The moral and legal principle of fair and equitable treatment, often involving the administration of law according to ethical guidelines and societal standards.

Cognitive Development

The process of growth and change in intellectual/mental abilities such as thinking, reasoning, and understanding over the course of a person's life.

Carol Gilligan

A psychologist who criticized the male-centric views in moral development theory, emphasizing a care-based ethics contrasting with justice-based ethics.