Segmentation Based on What Product Features Are Important to Different

question 152

Multiple Choice

Segmentation based on what product features are important to different customers is known as

• A) demographic segmentation.
• B) psychographic segmentation.
• C) geographic segmentation.
• D) behavioral segmentation.
• E) socioeconomic segmentation.

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Definitions:

Benefits-Received Principle

The concept that those who benefit from government services should pay taxes in proportion to the amount of benefits they receive.

Corporate Income Taxes

Taxes imposed on the net income of corporations, calculated after deductions for costs, depreciation, and interest.

Elasticity

A general concept measuring the responsiveness of one variable to changes in another variable.

Efficiency Loss

The loss of economic efficiency that can occur when the equilibrium for a good or a service is not achieved or is not achievable.