Design Is a Small Studio That Designs and Builds Items

question 133

Multiple Choice

Design is a small studio that designs and builds items such as fountains and tabletops made from copper.Greg,the owner,had a problem of how to increase sales and profits,so he developed a research plan to determine what landscape architects and interior designers wanted in copper furnishings and décor and the appropriate price for these items.He decided to interview representative designers as part of his approach.Greg was engaged in __________,the third step of the five-step marketing research approach.

• A) collecting relevant information
• B) developing the research plan
• C) solving the problem
• D) developing findings and recommendations
• E) taking marketing actions

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Definitions:

Positive Feeling

An emotion that is pleasant or desirable, such as happiness, joy, or contentment.

High Set of Virtues

refers to a collection of admirable qualities or moral principles that are highly valued and aspired to within a society or community.

Moral Exemplars

People who have lived extraordinary lives, having developed their personality, identity, character, and virtue to a level that reflects moral excellence and commitment.

Power Assertion

A disciplinary strategy that involves the use of authority or physical resources to enforce rules or correct behavior.