Extraction of Hidden Predictive Information from Large Databases to Find

question 278

Multiple Choice

extraction of hidden predictive information from large databases to find statistical links between consumer purchasing patterns and marketing actions is referred to as

• A) predictive analysis.
• B) information extraction.
• C) variable analysis.
• D) database management.
• E) data mining.

---

Definitions:

Negative Points

Detrimental aspects, criticisms, or disadvantages associated with a particular situation, proposal, or item.

Goodwill

An intangible asset that arises when a business is acquired for more than the fair value of its identifiable assets, often associated with the company's brand, reputation, and customer relationships.

Passive Voice

A sentence construction where the subject of the sentence is acted upon, often deemphasized action doers and focusing on the action itself.

Supplier Delay

A situation where a supplier fails to deliver goods or services on time, potentially causing disruptions in the supply chain.