Computer Company Salesperson Invites the IT Managers of Its Top

question 253

Multiple Choice

computer company salesperson invites the IT managers of its top ten customers (in terms of dollar sales) to view a demonstration of the firm's new product line,so the salesperson can obtain their opinions regarding various options and configurations that could be offered.These IT managers are most likely to be the __________ of their organizations' buying centers.

• A) gatekeepers
• B) influencers
• C) reciprocity managers
• D) buyers
• E) users

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Definitions:

Drug Seekers

Individuals who seek prescription drugs for non-medical use or abuse.

Pain Interventions

Techniques or treatments employed to reduce or manage pain in patients, ranging from medication to physical therapy.

Vicodin ES

A prescription medication that combines hydrocodone, an opioid pain reliever, with acetaminophen, used to treat moderate to severe pain.

Postsurgical Pain

Pain that occurs as a result of surgery, ranging from mild to severe, and can be temporary or chronic.