There Are Five Stages in the Consumer Purchase Decision Process

question 316

Multiple Choice

There are five stages in the consumer purchase decision process.The third stage is __________.

• A) information search
• B) purchase decision
• C) alternative evaluation
• D) postpurchase behavior
• E) problem recognition

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Definitions:

Misery Index

An economic indicator created by adding the unemployment rate to the inflation rate, intended to measure economic discomfort.

Year

A period of time equal to 365 days, or 366 in leap years, used for calculating time in calendar terms.

Recession

An interim period of economic fallback, where there’s a noticeable dip in commercial and industrial outputs, customarily marked by a decrease in GDP in two successive quarters.

Depression

a severe and prolonged downturn in economic activity, characterized by significant fall in spending and high unemployment.