Triple Bottom Line Refers to

question 141

Multiple Choice

Triple bottom line refers to

• A) the recognition of the need for organizations to improve the state of people, the planet, and profit simultaneously if they are to achieve sustainable, long-term growth.
• B) the obligations an organization has to those who can affect achievement of its sales, profit, and market share objectives simultaneously.
• C) the recognition of the need for organizations to be responsible simultaneously to shareholders, employees, and customers.
• D) the obligations an organization has to practice profit, stakeholder, and societal responsibility simultaneously.
• E) three different financial statements prepared in three different formats: one for governmental regulators, one for shareholders, and one for internal use.

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Definitions:

Marketing Channel

Pathways and intermediaries involved in the distribution of goods and services from producers to consumers.

Strategic Channel Alliance

A cooperative agreement between businesses to use each other's distribution channels to sell products or services.

Cereals Partners Worldwide

A joint venture between General Mills and Nestlé that focuses on the production and sale of breakfast cereal products globally.

Global Business

The conduct of business activities that involve transactions across national borders, reflecting the international scope of today's economies.