View That Holds an Organization Should Satisfy the Needs of Consumers

question 220

Multiple Choice

view that holds an organization should satisfy the needs of consumers in a way that also provides for society's well-being is known as

• A) the societal marketing concept.
• B) the marketing concept.
• C) consumerism.
• D) social responsibility.
• E) capitalism.

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Definitions:

Tomboys

Typically refers to girls or women who enjoy activities and behaviors traditionally considered masculine.

Gender-schema Theory

A theory that explains how individuals become gendered in society, and how sex-linked characteristics are maintained and transmitted to other members of a culture.

Gender-appropriate Behavior

Actions or conduct considered acceptable for a person based on their culturally defined gender roles.

Sexual Conflict

Refers to the evolutionary clash between males and females over reproductive strategy, resources, or mating preferences.