Presence of Loyalty Programs Reduces the Switching Costs of a Product

question 109

True/False

Presence of loyalty programs reduces the switching costs of a product or service.

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Definitions:

Interest Expense

This is the cost incurred by an entity for borrowed funds, reflected as an expense on the income statement.

Adjusting Entry

A record entered at the conclusion of an accounting cycle to assign revenues and expenses to the appropriate period.

Discounted Note

A promissory note, or loan agreement, where the interest is deducted from the principal amount at the time the loan is issued.

Interest

The cost of borrowing money or the earnings from lending money, calculated as a percentage of the principal amount.