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What Are the Common Goals Managers Use to Devise a Strategy

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What are the common goals managers use to devise a strategy for building customer relationships?


Definitions:

Promissory Estoppel

A legal principle that prevents a promisor from retracting a promise which the promisee relied on, leading to a detriment.

Equitable Doctrine

Legal principles developed by courts based on fairness and justice, used to supplement and correct strict legal rules that might lead to unfair results.

Unjust Enrichment

A legal principle that prevents one party from gaining a benefit at another's expense without compensation.

Implied in Fact Contract

An agreement inferred from the actions, behavior, or circumstances of the parties involved, rather than written or spoken words.

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