Which of the Following Factors Best Explains Why It Was

question 38

Multiple Choice

Which of the following factors best explains why it was tougher for Amazon.com to build trust in its e-commerce website compared to Walmart?

• A)Amazon.com did not have a smooth online checkout process compared to Walmart.
• B)Amazon.com was a privately-owned firm compared to Walmart, which was publicly traded on the stock exchange.
• C)Unlike Walmart, Amazon.com did not operate out of physical retail locations.
• D)Amazon.com relied mostly on advertising and word-of-mouth publicity to promote itself.

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Definitions:

Data Collection

The process of systematically gathering and measuring information on variables of interest, in an established systematic fashion that enables one to answer stated research questions, test hypotheses, and evaluate outcomes.

Communication Research

The scholarly study of communication processes and dynamics, utilizing various methodologies to understand and interpret communication behavior and effects.

Participant Recruitment

The process of attracting and enlisting individuals to take part in a research study or experiment.

Financial Backing

Support or funding provided to help finance a project, venture, or business.