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A Newly Launched, Hong Kong Based E-Commerce Website That Sells

question 20

Multiple Choice

A newly launched, Hong Kong based e-commerce website that sells child-care products wants to build trust amongst its target customer segment, women in the age range of 20 to 35 years in China. Which of the following measures would be the most effective in building trust toward the website?


Definitions:

Telephone Claims

Requests or reports made over the phone, typically to insurance companies, about damages or losses.

Express Emotion

The process of conveying one's feelings to others through words, actions, or expressions.

Claim Promptly

The act of quickly reporting or making a formal request, often in the context of customer service or insurance, to address an issue or to receive benefits.

Less Important

Refers to something that holds less significance or priority compared to other elements or concerns.

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