What Does Bounce Rate Mean in the Context of Web

question 110

Multiple Choice

What does bounce rate mean in the context of web metrics?

• A) percentage of visits in which a user stays on the homepage for longer than sixty seconds
• B) percentage of visits in which a user moves from a landing page to a homepage
• C) percentage of visits in which the user leaves the site from the same page he or she entered it
• D) percentage of visits in which a user moves from a sub-page to a homepage

---

Definitions:

Return On Plan Assets

A measure of the earnings generated from the investments within a pension fund, indicating the efficiency and performance of the asset management.

Pension Expense

The cost recognized in an employer's financial statements for the benefits provided to employees during a period.

Defined Contribution

A type of retirement plan where the amount invested is defined, but the future benefits are not guaranteed and depend on investment performance.

IFRS

International Financial Reporting Standards, a set of accounting standards developed by the International Accounting Standards Board (IASB).