Scuz Bootes Has Been Doing Custom Choppers,piercings,and Tattoos for Over

question 73

Multiple Choice

Scuz Bootes has been doing custom choppers,piercings,and tattoos for over thirty years.His home and place of business is a garage in the harbor district of Seattle,Washington.He has meticulous records of every job he has ever done.These have been entered into a computerized accounting information system that his accountant refers to as a "data warehouse." Scuz is considering an expansion of his business into scarification,and has asked his accountant to identify past customers who might be likely candidates for this service.Scuz wants his accountant to engage in

• A) customer auditing.
• B) customer resource management.
• C) data mining.
• D) enterprise resource planning.

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Definitions:

Horizontal Integration

A strategy used by businesses to increase their market share by acquiring or merging with competitors operating at the same level of the supply chain.

Supply-Chain Strategy

Planning and management of all activities involved in sourcing, procurement, and logistics management activities.

Vertical Integration

The expansion of a company's operations into different stages of production within the same industry, usually to increase control over the supply chain.

Cost-Based Price Model

A pricing strategy where the selling price is determined by adding a mark-up to the total cost of production.