McKay-Hill, a Well-Known Law Firm in California, Adopts a Regular

question 72

Multiple Choice

McKay-Hill, a well-known law firm in California, adopts a regular practice of documenting its client-related data daily in an electronic database. The client-related data includes nature of legal advice sought, revenue generated by each client, and progress on each case, among others. What type of intellectual capital does such data represent to the firm?

• A) venture capital
• B) social capital
• C) structural capital
• D) human capital