Examlex
Use the following two columns of items to answer the matching questions below:
-skimming
A)something you should install on your computer to protect you from hackers and worms
B)the federal agency that acts as a clearinghouse for all identity theft complaints
C)obtaining information on a person's identity from discarded items
D)something you should never carry in your wallet
E)copying credit information from the magnetic strip on a credit card
Family Size
A demographic term referring to the number of individuals living in a single household, categorized by nuclear, extended, or other variations.
Behavioral Segmentation
The division of a market into groups based on consumer behaviors and patterns relating to the use of a product or service.
Psychographic Segmentation
This is a market segmentation strategy that divides consumers based on their personality traits, values, attitudes, interests, or lifestyles.
Behavioral Segmentation
The process of dividing a market into groups based on consumer behaviors, such as usage rate, purchase patterns, or brand loyalty.
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