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Assume that you borrow $2,000 from your sister and that you will pay her back in one lump sum. She charges you 9 percent interest in year 1 and increases the rate by 1 percent per year until the loan is paid off. How much will you owe if you wait until year 3 to pay off the loan?
Positioning Statement
A brief description of a product or service and its value proposition, targeted to a specific audience to differentiate it from competitors.
Product Category
A classification of products or services grouped together because of similarities in functionality or customer use.
Positioning Statement
A brief description of how a product or brand fills a particular consumer need in a way that its competitors do not.
Anticipated Retail Price
The expected price at which a product will be sold to the end consumer in retail markets.
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