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Other things held constant, if a firm "stretches" (i.e., delays paying) its accounts payable, this will lengthen its cash conversion cycle (CCC).
Primary Stakeholders
Individuals or groups with a direct interest or stake in a project or organization, whose input and interests are considered crucial.
Direct Interest
A personal or financial stake in a particular outcome, leading to involvement or intervention in the relevant matter.
Corporate Social Marketing
Support for a behavior changing campaign to improve safety, health, or the environment.
Customer Donations
A process where businesses encourage or facilitate their customers to donate to charitable causes or organizations.
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