Examlex
The CAPM does not require investors have homogeneous expectations,but rather that they have:
Economic Profit
Profit calculated by subtracting both visible and hidden costs from total revenue, offering insight into the true financial gain of a business endeavor.
Marginal Revenue
The additional income received from selling one extra unit of a product or service.
Fixed Costs
Costs that do not vary with the level of production or sales, such as rent, salaries, and insurance premiums.
Profit-Maximizing
A strategy firms adopt aiming to produce the quantity of goods or services that leads to the highest possible profit.
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