Examlex
Behavioral approaches for dealing with risk include adjusted net present value and risk-adjusted discount rates.
Psychological Influences
Factors that affect the behavioral, emotional, or cognitive processes of an individual, influencing their perceptions, decisions, and actions in various contexts, including consumer behavior.
Safety Needs
Basic human requirements including protection from elements, security, order, law, stability, and freedom from fear.
Maslow's Hierarchy
A theory in psychology proposed by Abraham Maslow, suggesting that people are motivated by five basic categories of needs: physiological, safety, love/belonging, esteem, and self-actualization, which must be fulfilled hierarchically.
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