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You Are Evaluating a Product for Your Company

question 76

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You are evaluating a product for your company. You estimate the sales price of the product to be $375 per unit and sales volume to be 500 units in year 1; 1,000 units in year 2; and 200 units in year 3. The project has a three-year life. Variable costs amount to $200 per unit and fixed costs are $100,000 per year. The project requires an initial investment of $175,000 in assets that will be depreciated straight-line to zero over the three-year project life. The actual market value of these assets at the end of year 3 is expected to be $20,000. NWC requirements at the beginning of each year will be approximately 25 percent of the projected sales during the coming year. The tax rate is 34 percent and the required return on the project is 10 percent. What will the year 2 free cash flow for this project be?


Definitions:

Marketing Program

A strategic plan that outlines a company's advertising, sales, and marketing efforts to promote its products or services.

Specific Groups

Defined segments of a population identified by shared characteristics or interests, often targeted in market research, public policy, or social initiatives.

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A cooking magazine that focuses on family-friendly recipes, submitted by home cooks from across the United States.

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