Which of the Following Concepts Refers to the Process of Converting

question 2

Multiple Choice

Which of the following concepts refers to the process of converting exchanges from nonprofit,member-owned organizations to for-profit investor-owned and typically publicly traded companies?

• A) demutualization
• B) cross-listing
• C) consolidation
• D) alternative trading system

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Definitions:

Mass Customization

A marketing and manufacturing technique that combines the flexibility and personalization of custom-made products with the low unit costs associated with mass production.

Market Segmentation

The process of dividing a heterogeneous market into smaller, more homogeneous groups of customers with similar needs, characteristics, or behaviors.