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Henry transfers property with an adjusted basis of $90,000 and an FMV of $100,000 to a newly-formed corporation in a Sec. 351 exchange. Henry receives stock with an FMV of $80,000 and a short-term note with a $20,000 FMV. Henry's recognized gain is
Psychographic Variables
Characteristics of consumers, such as lifestyle, values, attitudes, and personality, used to understand and segment markets.
Demographic Variables
Characteristics of population segments used in market research and segmentation, such as age, gender, income, education level, and marital status.
Segment Specialization
A strategy where a business focuses on servicing a specific segment of the market with distinct needs or preferences.
Full Market Coverage
A marketing strategy where a company aims to serve all customer segments in the market with all the products they might need, often requiring significant resources.
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