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Why should a company seek a global alliance over other forms of market entry?
R&D Expenditures
are the costs associated with the research and development activities of a company or country, seeking to innovate, improve products, and explore new markets.
Industry Concentration
A measure of the degree to which a small number of firms dominate total industry output, sales, or employment.
Process Innovation
Introduction of a new or significantly improved production or delivery method, enhancing efficiency or quality.
Legal Protection
Measures and regulations established by law to safeguard individuals, businesses, and their intellectual properties against infringement and harm.
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